When you think of whiskey, the first image that pops into your head, is probably a mature man drinking a neat scotch after a long day of work.

Tough. Bold.

It’s takes courage to drink whiskey straight. It takes a man.

Well, not quite. Not anymore.

Whiskey drinkers are still tough, in fact they’ve become tougher. They’re also women so we see why. Whiskey drinkers are still bold, in fact they’ve become bolder. They’re also younger so we see why.

This is Abisola Whiskey, we celebrate THIS whiskey drinker; the courageous, diverse young women and men who can share their bold spirit with parents, grandparents or even a stranger.

Abisola whiskey is not changing the game, we’re including key players.